WAZEE DIGITAL BLOG

April 19, 2017

What I’m curious about is this: What change agents will be present at NAB? My colleague Jack Wenzinger wrote a fantastic blog on this topic at the beginning of the year called “Change Agents to Watch in 2017,” and I’ve been thinking about how his blog might align – or not – with some of the themes at NAB. I asked him if his observations had changed since he wrote the blog post and what he was interested in at NAB. He commented on a few [...]

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April 5, 2017

Kearsley Olcott of Wazee Digital recalls her first 60 days at Wazee Digital

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March 21, 2017

The two follow-up questions I’ve been asked my entire life: “Is that a family name?”, and “Is your dad in the military?” See, my first name sounds somewhat normal but always needs repeating. Multiple times, and usually followed with a “sounds like” clue. The military question comes up after people learn that in 10th grade I was starting my 11th school. By that time, I had lived in four different states and 12 different houses[...]

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March 14, 2017

  There once was a boy named Hadley Wrights (Had for short), the owner of a vast collection of baseball cards that he had meticulously collected, bought, and traded for over the years. This collection was his pride and joy, easily the best collection in town. Unfortunately, no one other than Had, or the inside of his closet, could see his collections for years Had’s friends had begged him to show him his cards, to share the joy of seeing some of those iconic cards and even try to make some money by displaying them on special occasions. He liked that idea but thought it was too much trouble [...]

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March 7, 2017

I walk the stairs up to the office (I tend to be elevator adverse), and if I navigate the traffic just right, at times I am the first one to our "pod."  I switch the lights on if they aren't already, or, I leave them off if the sunlight is beaming in as it often does in Sunny Colorado.  I store a few things in the refrigerator, grab a glass of water, power on my laptop and walk downtown to get some local espresso [...] 

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February 28, 2017

I once had a boss who said ‘(users) can have it right, they can have it fast, or they can have it cheap but you can’t have all 3.’ We at Wazee Digital constantly strive to create a product that makes end-users lives easier at the right moment for the right cost. As part of our unicorn hunting skillset product managers should listen, watch, and listen some more to the end-users. Ask questions to understand and determine what the problem is that needs solving. Listen some more. Then collaborate with our teams and the user(s) to determine how best to create and gift the unicorn back to the user with a side of rainbow sprinkles. This is where I will let you know that the Unicorn here is YouTube Publishing, and the Sprinkles? Monetization [...]

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February 14, 2017

In a world (er, industry) where many services are migrating to the cloud and traditional workflows once operated by humans are replaced by automated workflows, one thing remains constant: customer service. No programmed script or complex code framework can ever replace the power of a person’s dedicated attention to your business [...]

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February 1, 2017

In the video content business, searching through trillions of moments of video to find ‘tank’ can be just as time consuming and arduous to narrow down a set of results. Even in a large asset management system ‘tank’ could mean a container for fish or a military vehicle, two very different things (as you can see below) requiring further refinement.

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January 24, 2017

I watch prediction articles come through from multiple sources and each year I have the same preamble thought:” Yeah, right…”  There’s always customers or specific events that shape the view of how the industry will change. The reality, is that we should be focused on the underlying changes that will help drive what occurs in 2017. In my estimation, it’s more important to look to at the change agents for the year so here’s my predictions of the change agents to watch in 2017 [...]

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January 9, 2017

Wazee Digital began a journey a few years ago to create a new coding framework for our services that could match all the capabilities of what it means to reap the benefits of being a cloud-native service. From inception, our services have been in the cloud, provided globally outside the firewall; this latest evolution is to start the process to architect our services into purpose driven APIs that adhere to agile best practices and provide a truly global, elastic, secure SaaS platform [...]

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January 3, 2017

As I sit down to pen this revelation on the complexities and challenges of content ingest and metadata management, I find my head spinning as if it were the first time the concept ever entered my mind. The truth is, I actually do this for a living and still, the task is that daunting [...]

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December 22, 2016

Twelve is a symbol of cosmic order. Twelve is the number of space and time. There are twelve months in a year and twelve zodiac signs. Apollo 12. Twelve people have walked on the moon. Twelve has an ancient meaning of being the number of perfection. Time is measured in two groups of twelve. There are twelve days of Commerce [...]

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December 20, 2016

How was it that while monstrous, heavy-weight dinosaurs perished, smaller and more adaptive mammals survived? And how can we be similarly nimble survivors — escaping the "tar pits" and going on to thrive? Today, our customers are facing the most challenging period in their history, between the unprecedented rise in content competition, the need to manage multiple platforms, and an absolute imperative to understand consumers at a level they never have before [...]

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December 6, 2016

How can content creators, or rights holders, localize the coverage of an event to enhance viewership and fan engagement? We have been watching this trend grow over the past couple of years. More content is being recorded than ever before and there are more ways to distribute content to engaged fans than ever before; TV, OTT, Social platforms and Property apps. Yet, how do we deliver the right content to the right people - at the right time effectively and efficiently? [...]

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November 21, 2016

Wazee Digital Core is the heart of Wazee Digital’s portfolio. Core is responsible for the storage, workflow and delivery of content. Both Wazee Digital Commerce, our licensing soultion and Wazee Digital Media Hub, our lLive eEvents solution use Core and without it could not operate. In the next series of blogs we will be deep diving into the world of Core [...}

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October 4, 2016

How do you define “simple” in two words or less? “No-brainer” comes first to my mind, my 11-year-old son says “not difficult,” my teenagers collectively say “basic” while my husband plays my little word game and mutters “not complicated.” As a product manager, I spend a significant amount of time trying to articulate features and […]

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September 27, 2016

I returned from my deployment to Afghanistan in early 2013 and was greeted by friends and family at Denver International Airport. To this day, anytime I ride the train at DIA and take the escalator up to the main terminal, I relive that incredible feeling. I was a changed person, but for the most part I still felt like me. Sure there were a few days where anxiety ran high and I felt out of place, but that was normal, right?!

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September 21, 2016

A couple of weeks ago, a group of us packed our bags once again for the IBC Show, held every September in Amsterdam at the RAI Exhibition and Congress Centre. From Film and Motion Picture – to Broadcast – to Playout Services – to Media Asset Management and everything in-between, there is no doubt that it’s advantageous for any company in the M&E market to place themselves amid the top industry influencers from around the world. The numbers aren’t quite in from this year’s show but we do know that there was a record attendance somewhere around 55,800 attendees over the course of the week – drawing in a global gathering and representing over 160 countries.

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September 14, 2016

The first ten weeks of my summer I spent interning with the Account Management team at Wazee Digital. As a rising junior studying economics at Middlebury College, I was grateful and excited to be part of a unique and exciting business in a city that I had never been to before.

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September 7, 2016

You see, Humpty is a deploy. He was all right in QA but collapsed after being deployed to production. Now, the site’s down and your boss is losing his shit. IT is saying the code is broken. The developers are saying it’s a server issue.

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August 31, 2016

There is a myriad of moments that media organizations intend on capturing – plan for and execute from a variety of camera angles, delivery modes, and are consumed through multiple outlets. Then, there are the truly unique moments that are captured. The moments that through sheer serendipity go viral and capture a massive audience or heavily impact a few – stamping a key moment in time forever in memory.

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August 30, 2016

Writing that title made me feel a little bit like soliciting for friends. You know… Like that movie, I Love You Man, with Paul Rudd and Jason Segel. A ‘bromance’ if you will, where “friendless Peter Klaven (Rudd) goes on a series of man-dates to find a Best Man for his wedding (IMDB).

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August 24, 2016

Sports and Live Events properties are creating more content than ever. The ease with which anybody can shoot, edit, and post video, in combination with the explosion of social media applications has had a significant impact on traditional broadcast and nobody is immune: ESPN has lost 13 million subscribers in 5 years (Nielsen). After years of inflated media rights deals for sports properties, the bubble has burst (or at the very least, experienced a significant and extended leak).

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August 18, 2016

After 18 years it was a daunting move to a new company, new coworkers, and new clients. So why not take the safe path? There is a popular saying in the M&E industry: ‘Content is King’. What isn’t mentioned is that the content is often locked up in the dungeon like an ill-begotten prince after being paraded around once when it was a cute newborn never to be seen again. Just like that prince – there is hidden potential which needs to be properly prepped and made available to the masses for consumption. To have the opportunity to teach the industry how to unlock the revenue opportunities in their already existing content is an exciting and fascinating prospect. But first, I needed to meet my new coworkers, clients, and product.

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August 11, 2016

I love interviews because you can ask pointed questions and you either get a very concise answer or you have an eyebrow raised on one person (typically the interviewer) and a tilted puppy dog head on the other (typically the interviewee). In the latter, you’ve most likely encountered the classic ‘failure to communicate.’ I know this reference from the song Civil War, by Guns N’ Roses, though some of you may know this from the classic 1967 prison drama, Cool Hand Luke – for the rest of you, you’re welcome.

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July 18, 2016

There’s this Moody’s Investor Services report: Pay TV and Television Networks — US: OTT Invasion: Grand Bargain Required for Long-Term Sector and Credit Stability. I’ve only read the publicity abstract that was picked up by quite a few M&E press and blog sites. Even in an abstract form, it was such a succinct and compelling analysis of the disruption that is occurring in the media business – that I can’t stop thinking about it.

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July 11, 2016

By year 2000, the Internet was everywhere. Yet still, it was something that we patiently waited to be connected to – ah yes, the days of watching the iconic yellow AOL man run across your screen with the exciting yet dreaded dial-up tone. “Welcome,” and “You’ve got mail” became signals to our psyche that we were connected.

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