The two follow-up questions I’ve been asked my entire life: “Is that a family name?”, and “Is your dad in the military?” See, my first name sounds somewhat normal but always needs repeating. Multiple times, and usually followed with a “sounds like” clue. The military question comes up after people learn that in 10th grade I was starting my 11th school. By that time, I had lived in four different states and 12 different houses[...]
Advanced Metadata Unlocks the Value of a Video Library
There once was a boy named Hadley Wrights (Had for short), the owner of a vast collection of baseball cards that he had meticulously collected, bought, and traded for over the years. This collection was his pride and joy, easily the best collection in town. Unfortunately, no one other than Had, or the inside of his closet, could see his collections for years Had’s friends had begged him to show him his cards, to share the joy of seeing some of those iconic cards and even try to make some money by displaying them on special occasions. He liked that idea but thought it was too much trouble [...]
DENVER — Feb. 14, 2017 — Wazee Digital, a leading provider of cloud-native video management and licensing services, today announced that National Geographic Creative has upgraded its Wazee Digital-powered licensing portal to support 4K content transcoding and delivery to its customers, which include content creators, filmmakers, and documentarians. NatGeoCreative.com is one of the first portals in the industry to grant users the ability to transcode and fulfill 4K content automatically [...]
I once had a boss who said ‘(users) can have it right, they can have it fast, or they can have it cheap but you can’t have all 3.’ We at Wazee Digital constantly strive to create a product that makes end-users lives easier at the right moment for the right cost. As part of our unicorn hunting skillset product managers should listen, watch, and listen some more to the end-users. Ask questions to understand and determine what the problem is that needs solving. Listen some more. Then collaborate with our teams and the user(s) to determine how best to create and gift the unicorn back to the user with a side of rainbow sprinkles. This is where I will let you know that the Unicorn here is YouTube Publishing, and the Sprinkles? Monetization [...]
In the video content business, searching through trillions of moments of video to find ‘tank’ can be just as time consuming and arduous to narrow down a set of results. Even in a large asset management system ‘tank’ could mean a container for fish or a military vehicle, two very different things (as you can see below) requiring further refinement.
DENVER — Dec. 20, 2016 — Wazee Digital, a leading provider of cloud-native video management and licensing services, today announced that the World Poker Tour® (WPT®) has renewed its relationship with Wazee Digital. Under the continued agreement, the WPT uses Wazee Digital’s complete asset management and distribution service to deliver WPT TV shows to both domestic and international broadcasters [...]
Wazee Digital began a journey a few years ago to create a new coding framework for our services that could match all the capabilities of what it means to reap the benefits of being a cloud-native service. From inception, our services have been in the cloud, provided globally outside the firewall; this latest evolution is to start the process to architect our services into purpose driven APIs that adhere to agile best practices and provide a truly global, elastic, secure SaaS platform [...]
How was it that while monstrous, heavy-weight dinosaurs perished, smaller and more adaptive mammals survived? And how can we be similarly nimble survivors — escaping the "tar pits" and going on to thrive? Today, our customers are facing the most challenging period in their history, between the unprecedented rise in content competition, the need to manage multiple platforms, and an absolute imperative to understand consumers at a level they never have before [...]
How can content creators, or rights holders, localize the coverage of an event to enhance viewership and fan engagement? We have been watching this trend grow over the past couple of years. More content is being recorded than ever before and there are more ways to distribute content to engaged fans than ever before; TV, OTT, Social platforms and Property apps. Yet, how do we deliver the right content to the right people - at the right time effectively and efficiently? [...]
Wazee Digital Core is the heart of Wazee Digital’s portfolio. Core is responsible for the storage, workflow and delivery of content. Both Wazee Digital Commerce, our licensing soultion and Wazee Digital Media Hub, our lLive eEvents solution use Core and without it could not operate. In the next series of blogs we will be deep diving into the world of Core [...}
DENVER — Nov. 21, 2016 — Wazee Digital, a leading provider of cloud-based video management and licensing services, today announced that Chairman and CEO Harris Morris will present a keynote address titled “Tyrannosaurus Rex or Mammals: How to Survive the Extinction of Traditional Broadcast Technology” [...]
How do you define “simple” in two words or less? “No-brainer” comes first to my mind, my 11-year-old son says “not difficult,” my teenagers collectively say “basic” while my husband plays my little word game and mutters “not complicated.” As a product manager, I spend a significant amount of time trying to articulate features and […]
I returned from my deployment to Afghanistan in early 2013 and was greeted by friends and family at Denver International Airport. To this day, anytime I ride the train at DIA and take the escalator up to the main terminal, I relive that incredible feeling. I was a changed person, but for the most part I still felt like me. Sure there were a few days where anxiety ran high and I felt out of place, but that was normal, right?!
DENVER — Oct. 25, 2016 — Wazee Digital, a leading provider of cloud-based video management and licensing services, today announced that Senior Vice President of Marketing and Business Development Andy Hurt will present at the Amazon Web Services (AWS) Media and Entertainment Cloud Symposium [...]
The first ten weeks of my summer I spent interning with the Account Management team at Wazee Digital. As a rising junior studying economics at Middlebury College, I was grateful and excited to be part of a unique and exciting business in a city that I had never been to before.
DENVER — Sept. 2, 2016 — Wazee Digital, a leading provider of cloud-based video management and licensing services, today announced an upgrade to Wazee Digital Core, its cloud-native digital asset management solution that powers all of the other Wazee Digital products and services. The upgrade enables content owners and rightsholders who use Core to do […]
There is a myriad of moments that media organizations intend on capturing – plan for and execute from a variety of camera angles, delivery modes, and are consumed through multiple outlets. Then, there are the truly unique moments that are captured. The moments that through sheer serendipity go viral and capture a massive audience or heavily impact a few – stamping a key moment in time forever in memory.
Writing that title made me feel a little bit like soliciting for friends. You know… Like that movie, I Love You Man, with Paul Rudd and Jason Segel. A ‘bromance’ if you will, where “friendless Peter Klaven (Rudd) goes on a series of man-dates to find a Best Man for his wedding (IMDB).
Sports and Live Events properties are creating more content than ever. The ease with which anybody can shoot, edit, and post video, in combination with the explosion of social media applications has had a significant impact on traditional broadcast and nobody is immune: ESPN has lost 13 million subscribers in 5 years (Nielsen). After years of inflated media rights deals for sports properties, the bubble has burst (or at the very least, experienced a significant and extended leak).
After 18 years it was a daunting move to a new company, new coworkers, and new clients. So why not take the safe path? There is a popular saying in the M&E industry: ‘Content is King’. What isn’t mentioned is that the content is often locked up in the dungeon like an ill-begotten prince after being paraded around once when it was a cute newborn never to be seen again. Just like that prince – there is hidden potential which needs to be properly prepped and made available to the masses for consumption. To have the opportunity to teach the industry how to unlock the revenue opportunities in their already existing content is an exciting and fascinating prospect. But first, I needed to meet my new coworkers, clients, and product.